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WHY LABELS AREN'T ENOUGH

Did you know 50% of anaphylaxis cases were reported from foods that did NOT have a warning statement? (study) 

Modern manufacturing processes often share facilities and equipment for the processing of different foods. This means allergic people have no way of telling which packaged foods are truly safe to eat.

You might think a protein shake is safe because it doesn't say peanut or nuts on the label...

But unless it's Nutracelle, it's likely made on the same equipment as allergen ingredients.

The Scary Truth About Labels

As parents or sufferers of a nut allergy, we always read labels. We’re constantly looking for ingredients that we know aren't safe. But did you know manufacturers can produce food on the same equipment that uses nuts or gluten without putting it on the label?

Almost all manufacturers process on equipment that is also used for peanuts, nuts, wheat and gluten - or they use flavours and additives that use or come into contact with nuts or peanuts.

In the United States, there are NO labelling requirements to disclose if shared equipment is used. 

Manufacturers are only required to put allergens on the label if it is an ingredient used in the product.

We all deserve better.

Cross Contact - the hidden menace

Cross-contamination can occur from inadequate cleaning of a production line so that residue from an allergen remains on the line and is picked up by the next product being made there.

The top food recall category is undeclared allergens, and the #1 reason for recalls is putting the wrong product in a package or an incorrect label on a package.

Package labels stating a product "may contain" certain allergens could be a way to cover up for insufficiently thorough cleaning between production runs.

Many supplement flavour ingredients are processed with peanuts and nuts, potentially putting those with serious food allergies at risk.

When Your Life Changes

When my son, Raine, was just under a year old he grabbed a handful of his older sister's cereal.  The few seconds it took his tiny hands to shove that cereal in his mouth changed our lives forever.

I will never forget running into the hospital carrying his limp body screaming "My baby isn't breathing! My baby isn't breathing!"

There aren't words to describe how helpless you feel as a parent when your child stops breathing. 

This is why I created Nutracelle; I don’t want any parent to ever have to experience what I did.

Everyone deserves, safe, nutritious food.

Take our food allergy quiz

In a world of quick fixes and packaged goods, accurate labeling could mean the literal difference between life and death for people who live with allergies.  In this blog we're talking about the very real, very scary dangers of cross contamination when dealing with a peanut or tree-nut allergy.
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